DEVELOP. CURATE. OPERATE.

Commercial horticulture
systems built to perform.

BioWhatever helps cultivators, investors, and horticultural technology companies develop the right plan, curate the right systems, and operate with the technique, training, and oversight required for consistent yield, quality, and commercial performance.

Commercial operating experience.

20+ years growing

Horticulture education.

Crop systems built around the business.

The problem is rarely just the plant.

Inconsistent yield and quality usually point to a larger system issue: poor technique, limited training, the wrong technology, weak operating discipline, or a facility designed without the crop in mind.

BioWhatever examines the full operation: the crop, root zone, irrigation strategy, environment, facility, equipment, workflow, team, data, and economics to identify what is limiting performance and help the operation make the adjustments that matter.

Performance

Yield, quality, consistency, or projections are not holding up at commercial scale.

Systems

The facility, equipment, genetics, substrate, irrigation, or environmental strategy does not fit the crop or business goal.

People

The team needs stronger technique, practical training, clearer SOPs, and better operating discipline.

One framework from business plan to harvest.

Every operation is different. The answer should fit the crop, the facility, the team, and the business not somebody else’s playbook.

Build the plan around the crop.

Select the system that fits the goal.

Choose the genetics, substrate, irrigation, nutrition, controls, lighting, environmental strategy, equipment, methods, and partners that belong together in this specific operation.

Close-up of a flowering cannabis plant

Turn the plan into repeatable performance.

Train the team, establish SOPs and decision rules, strengthen technique, implement crop steering, troubleshoot performance, and provide the oversight needed to keep the operation moving forward.

Gloved hands holding fresh oyster mushrooms

Commercial horticulture expertise across crops and systems.

Cannabis plants in commercial cultivation

Cannabis

Business planning, projections, facility and cultivation design, genetics and system selection, root-zone strategy, irrigation, crop steering, SOPs, team training, yield and quality improvement, and turnaround support.

Shiitake mushrooms fruiting on logs

Culinary and medicinal mushrooms

Business planning, construction guidance, fruiting-room design, substrate and spawn programs, contamination control, SOPs, and operating strategy for commercial or medicinal production.

Hand holding a large greenhouse tomato

Produce and soft fruit

Greenhouse and controlled-environment design, nutrient and irrigation strategy, crop steering, commercial production systems, and operating support for tomatoes, cucumbers, lettuce, strawberries, herbs, and soft fruit.

Cut flower crop in a greenhouse

Cut flowers

Facility planning, crop systems, environmental controls, production strategy, workflow, and operating systems for consistent commercial flower production.

Modern greenhouse with growing technology

Horticultural technology companies

Research trials, technical advisory, product validation, grower education, field insight, technical writing, system integration, and commercialization support.

Discuss Your Crop or Technology

Senior horticultural expertise in the
role the operation needs.

Aerial view of large greenhouses

Ongoing Partner

Fractional leadership, training, oversight, and decision support that continues beyond a single project. Shane stays close to the operation, helps guide major decisions, and strengthens the team’s ability to perform.

Best for

Owners, investors, expanding operations, technology companies, and teams that want experienced leadership without a full-time executive hire.

Embedded Cultivation Lead

Regular site involvement, grower training, operating improvements, and hands-on accountability during launch, scale-up, transition, or recovery.

Best for

New facilities, leadership gaps, difficult transitions, and teams that need senior support inside the operation.

Emergency Expert

Independent senior expertise when performance breaks down or a high-stakes technical, facility, personnel, or investment decision needs another view.

Best for

Urgent problems, underperforming grows, disputed recommendations, turnaround situations, and capital decisions.

Connect the crop, facility, team, and business.

Facility and business planning

Pressure-test assumptions, projections, budgets, facility concepts, workflows, staffing, equipment, and operating plans before more capital is committed.

Cultivation systems

Align genetics, substrate, irrigation, nutrition, environment, lighting, controls, equipment, and crop-steering strategy with the crop and commercial goal.

Operations and team development

Build SOPs, train growers, strengthen technique, establish decision rules, improve accountability, and create systems the team can run.

Troubleshooting and turnaround

Diagnose inconsistent yield, quality loss, contamination, root-zone problems, labor friction, workflow failures, and systems that never reached their design intent.

Technical advisory and trials

Support horticultural technology companies with trial design, product validation, grower education, field feedback, technical content, and commercialization strategy.

Due diligence and owner representation

Give owners and investors an independent technical view of facilities, operating teams, projections, expansion plans, system choices, and recovery strategies.

ABOUT SHANE

A lifelong plant obsession developed into
commercial horticulture experience.

Vertical nursery racks with young plants
Portrait of Shane
Education

Oklahoma State University
Bachelor’s and master’s degrees in horticulture.

Commercial greenhouse production

Hands-on experience with large-scale greenhouse crops and production systems.

Grodan

Irrigation, growing-media, and root-zone strategy for commercial cultivators.

Gavita

Commercial cultivation, facility, lighting, and operating advisory.

Horticultural Solutions

Independent consulting across cultivation systems, facilities, training, and operations.

Cresco Labs

Senior cultivation leadership at commercial scale.

Hear Shane discuss the systems
behind commercial cultivation.

Podcast

Behind the Grow Episode 7

A practical conversation about growing media, root-zone oxygen, drainage, dryback, and the decisions that shape crop performance.

Speaking

Commercial cultivation
and crop systems

Selected speaking appearances include industry conferences and cultivation events.

Published work

Technical horticulture in practice

Articles and educational content on environmental strategy, cultivation systems, and commercial growing.

Bring an operator’s perspective to your conference, leadership team, grower training, or technical program.

Frequently asked questions

As early as possible when planning a new facility, projections, systems, or operating model. BioWhatever can also enter during launch, expansion, transition, optimization, or recovery when an existing operation is not performing as intended.

Yes. Many engagements focus on strengthening the people already in place through assessment, training, SOPs, decision rules, crop strategy, and ongoing technical support.

Yes. The work begins by identifying the actual constraint across the crop, root zone, irrigation, environment, facility, equipment, workflow, team, and data. The engagement is then built around the corrections and training required.

No. BioWhatever applies commercial horticulture strategy across cannabis, mushrooms, produce, soft fruit, cut flowers, controlled-environment agriculture, and horticultural technology. The recommendations are adapted to the crop and business.

As early as possible when planning a new facility, projections, systems, or operating model. BioWhatever can also enter during launch, expansion, transition, optimization, or recovery when an existing operation is not performing as intended.

Shane reviews the crop or technology, facility stage, challenge, and requested support. If the project appears to be a fit, you will receive a direct response to schedule an initial conversation and determine the appropriate engagement path.

Let's talk
about your operation